In today’s competitive business world, having a website that looks professional is essential. “Professional” can mean a lot of things, but it doesn’t have to mean expensive. In fact, a pricey design can look cheap if it doesn’t function in practical ways or if...
What is a website conversion? It’s what you want! It’s a site visitor taking action, like signing up for a newsletter, sharing your blogpost, or buying your product. And one of the best paths to that engagement? An effective and inviting call to action (CTA). 1....
As a mom who spends a significant amount of time on the internet helping to keep businesses secure, I fully understand many of the dangers present online. When my children were little and starting to use technology for the first time, I wanted to be thoughtful about...
There are a ton of great free and paid resources around the web where you can find amazing photos and video clips! These are perfect for helping create visual elements to use on your website, email, social media posts, and other marketing materials. When you...
1. Use Strong Passwords Enable 2-Step verification whenever offered by your online subscription or service. This will help protect you against fraud, identity theft and hackers. 2. Keep your Software and Operating Systems Updated Yes, those annoying software updates...
FREQUENTLY ASKED QUESTIONS Why do you use WordPress? WordPress is open source content management software and currently powers around 40% of all websites on the Internet. The project is contributed to by tens of thousands of developers all over the world and is...
