by Rebecca VanDenBerg | Jun 11, 2026
The short version: Google and Microsoft both published official guidance this year on getting found in AI search. They agree on the foundation: strong SEO, content with a real point of view, clean structure, and accurate business data. They contradict each other on...
by Rebecca VanDenBerg | Jun 11, 2026
The short version: Google now indexes public social media posts and shows them right in search results, including pulling your latest Facebook and Instagram posts into your Google Business Profile. Your social content is now a search and credibility asset, not just a...
by Rebecca VanDenBerg | Jun 9, 2026
TL;DR: Some businesses can’t answer basic questions about who owns their domain, hosting, or digital accounts; and that gap costs them. A digital assets inventory documents every account, login, and subscription that powers your business online. It takes an...
by Rebecca VanDenBerg | Jun 8, 2026
TL;DR: Google’s newest AI Mode feature keeps users inside Google longer by opening local results in a side-by-side AI interface. To stay visible in local and AI-powered search, businesses now need both a strong website and an optimized Google Business Profile...
by Rebecca VanDenBerg | Apr 20, 2026
TL;DR Before investing in a website, a business must have a clear target audience, defined services, a brand messaging foundation, a marketing plan, and a growth budget. Skipping these foundational steps leads to wasted time and money, as a website cannot define your...