Specific Website Needs
Although Above the Horizon Media has an existing WordPress website built by Troy VanLangen himself, he felt the need to give it an overhaul and redesign that is modern, mobile-friendly, and something that reflects his unique style. Aside from valuing eye-catching design and a smart layout for the new site, he also recognized the importance of SEO optimization to allow customers to find his business more easily via search engines, potentially turning visitors into leads. And he wanted to integrate the Aryeo software into the website to enable customers to book photoshoots with ease.
What we did
To align with Troy’s vision, we created a new WordPress website that highlights both his aesthetic and creative work. Numerous galleries now showcase his portfolio for each of the services he offers, including shots of residential homes, vacation rentals, commercial properties, and other interiors. With this impressive portfolio, we give customers and leads a glimpse into Troy’s different photographic styles and lighting techniques. Troy also provided us with his web copy, which we tweaked to better fit the pages and to ensure SEO optimization. The newly created website is highly visual but also features Above the Horizon Media’s business processes and other property marketing services offered. And now the Aryeo software is smoothly integrated into the website, allowing customers and leads to book a photoshoot appointment and/or log into the client portal to select more services that fit their needs.
